Let us introduce you to new customers.

Openpay gives you more than smarter payments. We help you reach new audiences through our extensive marketing channels.

Access a new customer base

Highly engaged and loyal customers.

As an Openpay merchant partner, you can get your brand in front of our ever-expanding database of financially savvy, highly engaged and active customers who are typically Gen X and have a propensity to make repeat purchases.


We work across multiple verticals including Retail, Home Improvement, Healthcare and Automotive meaning that as an Openpay partner you can benefit from targeting audience segments that best fit your brand.

Marketing support

Collaborating for success.

We offer a wide-range of co-marketing opportunities and can work with you to deliver targeted campaigns.

  • We want you to think of us as an extension of your marketing team, where we work with you to get the most from Openpay from set up to launch and beyond.
  • Onboarding support with best practise guidance to signpost Openpay to your customers, optimise the customer journey and ensure compliance
  • Launch campaign activity to introduce you to the Openpay audience
  • Post launch, ongoing inclusion in Openpay marketing activity, bespoke opportunities and continued optimisation of marketing communications


Trusted by our users as well as our partners.

Protect your brand by partnering with a responsible payments provider.

Collaborating for success

We work closely with our merchant partners to provide a variety of opportunities to reach and engage new audiences

Social shout outs

We’ll push your brand and promotions out across our highly engaged social media channels.

Seasonal campaigns

Feature in our seasonal campaigns throughout the year from Mother’s Day to Back to School and the all-important Festive period.

Slide into their inbox

Our regular newsletters, updates and promotions will drive new audiences to your site.

Promotional Events

Get involved in OpenMay our hugely popular annual event featuring exclusive offers from our partners .

What our clients say…

“Offering Openpay has significantly supported our conversion and top line sales. The flexibility of the longer plan lengths from Openpay has really been well received with our customers. It’s clear Openpay’s buy now, pay later offering is hitting home.”

Steve Hubbard, Commercial Director – Ideal World TV

What our clients say…

“From an onboarding standpoint it was really well put together and we were introduced to [our Customer Success Manager] quite early on. We were able to discuss performance straight off the bat.”

Matt Fletcher, Head of eCommerce – Wolves

What our clients say…

“Openpay’s easy-to-use, longer-term plans help to make our products more affordable for more consumers.By offering Openpay at checkout and supported by their marketing activity, we’re attracting and reaching new customers every day.”

Craig Hatfield, Business Development Manager – KC Sofas